Okay, so I lied. I told you (“Replace Your Cooler”) that I don’t usually talk about specific products. But I can’t help myself because this one from Adidas could be launching a whole new way of making sneakers. Their Futurecraft.Loop running shoe can be sent back after it gets grungy and worn, and Adidas can wash it, grind it up, melt the pellets, and re-form it into a brand-new shoe. The material, thermoplastic polyurethane, won’t languish in the landfill, not breaking down for a hundred years. Learn more about this innovative item at adidas’ FUTURECRAFT.Loop Could Be a Game-changer for Sustainability.
